Paid social

Reach beyond the people who already know you.

Facebook and Instagram ads can introduce your business to more of the right people. We make the message, creative and audience choices work together—and pay attention to what happens next.

Illustration of a paid social advertising conceptCampaigns with a purpose

More than a boosted post

A plan behind the spend.

Good ads start with a clear objective and an offer people can understand. We help shape the campaign, create fitting visuals and review performance so the next decision has a basis.

  • Campaign goals and setup
  • Audience and placement choices
  • Ad creative and copy
  • Performance review
Shop Local North Idaho campaign creative by Baer Paw Marketing

How we work

Purpose first. Adjust as we learn.

PLAN

Define the ask

We agree on who you want to reach and what action you want them to take.

LAUNCH

Make the ad

We pair the message with visuals suited to the platform and your brand.

REVIEW

Learn from it

We look at performance and discuss what to keep, change or test next.

Small business, sensible approach

Have a campaign in mind?

Let's talk about what you want to promote and whether paid social is the right move.

Talk with us